TerraSanteTM is a biofertility product that is OMRI Listed Region: Currently registered in key U.S. states including California that grow high value fruits & vegetables
WHY:
There is a need for natural, organic fertility products to replace restricted synthetic fertilizers and help build the soil microbiome
TerraSanteTM provides plant proteins & carbohydrates to feed the soil microbiome & improve overall soil health
MARKET POTENTIAL EXAMPLE:
US has ~10 million acres of high value fruit & vegetable crops
Market Penetration: ~1.5% of total acreage
Estimated Value Opportunity at Peak: ~US$60 million/yr (retail level)
NEXT STEPS:
Other state biofertility registrations to come in 2024
Sales to start 2024 and ramp-up to peak sales is estimated over several years
Sales/Marketing Strategy:
Direct sales initially
Partnership potential for distribution or white labelling